Where Do I Begin My Professional Wedding DJ Search? And When Do I Start? Why Is This Important?
There are so many places to begin your search. In today's diverse market, the trends are pushing Brides and Grooms onto the internet to hunt for all their wedding needs. When it comes to the DJ industry, every DJ company who has anything to offer, great, good or bad; It is listed somewhere online.
You can also find listings for DJ's in pretty much any wedding magazine; local or nationally based. Of course when looking in a wedding magazine the DJ Company provides specific wedding services. This does not apply to online advertisers. I have personally seen a DJ company who does not offer wedding services in an actual wedding directory. The reason is so that people can find their business no matter if they can assist you or not. The battle to the top of the search engines is their focus; not your valuable time.
There are a many great sites throughout North America that will provide Brides and Grooms with all the information they require as well as a directory of all the businesses that cater to weddings. I personally recommend that when you look online, save yourself some time. Stay away from directory sites that are specific to only DJ services. Any company catering to weddings is listed in a wedding directory if they care anything about their business.
Locate a directory within your geographical area to narrow down the choices of advertising companies. This is when the search gets interesting. Visit the different web sites that are available, variety is very good! What sites instill that extra bit of confidence? Those are the ones you will be taking with you to Chapter 2 of this book.
A few samples of quality directories here in Canada that I have personally utilized are as follows: Wedluxe; Vancity Weddings; and My Canadian Wedding
A site that outlines their company, is informative, and provides easy contact is a good start. Do not dismiss a website or company simply because they have not posted their pricing. They are not hiding anything. As a matter of fact, it is a situation of customer service. What if your wedding details do not exactly fit with the packages posted? Would it be fair to you if you thought that was the price then when you decide to book with the company, the price goes up because not all the details were made known to the DJ Company. An assumption of price for any service is never a good thing. Allow the DJ Company to provide you with the proper pricing in an email or telephone call once they have your details because then you know exactly what it will cost. Save yourself some time and obtain accurate and correct information.
I always joke about looking through directories. As I am an online marketing "guru" for my own businesses, I pick and choose which directories are worthy of my extra advertising dollars. Sometimes you, the client, will come across a directory that a DJ company with the same views as mine, have not paid for banner advertising and we are simply listed at the bottom of the company listing pile. When you look at a directory; yes, look at the sites of those companies that have paid for some good advertising; but then take the time and pick one of those companies simply listed in the directory. Hey, you never know, they could very well be the perfect fit for you on your wedding day. It is all about the chemistry, but I will expand on this further in chapter 4.
Wedding Magazines; never put all your search energies into this format of where wedding businesses advertise. Many quality companies utilize the word of mouth strategy through client referrals and only display their company online for information. However, do not abandon those advertisers in the magazine. You want a very wide variety of selections. The idea is to focus on a few different sources for quality Wedding DJ's. The old saying holds true; Do not Put All Your Eggs in One Basket!
Another valuable resource is a local wedding planner, even if you are not using their services. Most quality wedding planners will be honored that you trust their judgment regarding any vendor, especially a DJ.
Why not ask friends or family who have booked a DJ before. Remember the weddings or events you have been to, did any of those DJ's stand out in your mind? Was there a mind blowing party experience that plagues you to this day? Call them first and see if they do weddings.
So, here it is! This is what all my fellow Professional Wedding DJ's have been waiting for. NEVER, EVER, HIRE A FRIEND OR FAMILY MEMBER! They can not separate business and personal, it is a true recipe for disaster. This is not a plug to increase the number of bookings for DJ's worldwide but simply a fact that you may not be aware of. Countless weddings are ruined by this, the number one hiring mistake. Now, I am not in anyway dismissing someone's ability to produce a first class show, but even I know that your friendship or family relationship is worth more than the music at your wedding. Besides, are they not a GUEST?
When my daughter gets married, I can easily do the music, but will I? No! I could even have one of the DJs at my own company do it, but will I? NO! Keep it business with no personal attachment and honestly, finding a total stranger that you have instant chemistry with is by far the best thing you could ever do.
You may be thinking to yourself that a Professional DJ or DJ period is very expensive and I could save myself some money by putting the music on a portable device and just click play myself. What ??? Are you Crazy ??? Why would you want to do that ??? Take the time to budget and hire that Professional Wedding DJ because I do not think you want to be controlling the music all night. Once again, having a friend or family member do the music, who may very well be a guest also, is not a good idea.
WHEN DO I BOOK MY WEDDING DJ?
Before even heading down this path, let's first find out if they even have availability for your wedding day. Many sites nowadays have an automated availability checker which will tell you if they are even available. If it comes back saying yes, then great! If it says no, then your search continues.
Another main reason I wrote this book was that so many Brides and Grooms leave the DJ until last on their booking list. This is a huge NO NO! Quality Professional Wedding DJ's book up fast and normally the year before! The other problem is if you book your DJ late, there is not normally enough time to properly plan the music for your wedding day with you. Rushing and placing additional stress on your DJ is never a good thing. Give them enough time to accommodate all your requests and understand the vision for your wedding. Booking early also allows you the time to make changes regarding your music or style without worry. Pretend for a minute that a Professional Wedding DJ is a Wedding Planner; you would not book them the month before, or would you?
A Professional Wedding DJ will take your wedding seriously and in doing so, puts a lot of energy into your day through the music planning process.
Martha Stewart was once quoted as saying "The music entertainment you select for your wedding or party is responsible for 80% of the event's success and the memories you will have for the rest of your life".
With a perception such as that, do you really want to leave your Professional Wedding DJ till last on your booking schedule? Entire book can this be found for <br> free at a Vancouver Wedding DJ company .